From the Ground Up
It takes audacity to start a company, grit to grow it, and community--plus, plenty of money--to survive. Inc. executive editor Diana Ransom and editor-at-large Christine Lagorio-Chafkin interview founders of some of the most fascinating companies in the world, about the significant challenges they’ve navigated as they’ve grown their business.
“From the Ground Up” guests include Ariel Kaye, whose sustainability-minded home-goods brand, Parachute, was early to the direct-to-consumer party--and forced later confront the DTC meltdown. Thought leaders such as Simon Sinek address topics like with grief in the workplace, and creating a work culture for the generation that seems comically unmanageable, Gen Z. Ransom and Lagorio-Chafkin, in alternating interviews, hone in on the unique pieces of expertise founders have come to while on their often-lonely roads.
Fawn Weaver interview: The Billion-Dollar Whiskey Story
Podcast Episode · From the Ground Up · 11/11/2024 · 58m
Airbnb’s Joe Gebbia and Flex’s Mike McNamara interview: Starting a Company, Again
Podcast Episode · From the Ground Up · 06/20/2024 · 49m
Simon Sinek interview: Leadership for a New Generation
Podcast Episode · From the Ground Up · 11/18/2024 · 58m
And you can browse the whole library here.
My long-form interview podcast with Inc. magazine exploring founders’ real journeys to entrepreneurial success—and what they learned along the way. Guests have included Eileen Fisher, John Mackey, Neil Blumenthal, Phil Libin, Rebecca Minkoff, and Jim Collins, and the stories of the founding of dozens of fascinating companies, including Reddit, Zola, Calm, Charity:Water, Toms Shoes, and Exploding Kittens.
Introducing What I Know, an Inc. magazine production
The greatest businesses weren’t born from moments of genius. They emerged after years of discovery--and often after years of failure. What I Know from Inc. magazine takes you inside the messy, painful, and--every so often--transcendent journey of starting a company. Through candid interviews, Inc. senior writer Christine Lagorio-Chafkin draws out the real grit and true lessons behind innovative companies and remarkable brands.
You can follow, subscribe to, or stream What I Know wherever you listen to podcasts or audio.
What I Know on Apple Podcasts
What I Know on Spotify
What I Know on Stitcher
What I Know on TuneIn
And you can browse the whole library and learn more about my guests at Inc.com.